Swot Contribution to Porters Model - 2629 Words

Discuss how Porter’s 5 forces model might contribute to a SWOT analysis Created in 1994 and launched in 1995, Amazon.com today is a group which count several websites and search engine such as Alexa or A9, mobipocket.com, the Internet Movie Database (imdb.com) or even the group Abebooks, specialized in ancient and rare books. In 2007, Jeff Besos, Amazon s CEO, launched the Kindle, made to compete with a whole new range of pads like the Apple Ipad. Over the years Amazon has diversified its activities and is today competing on a product entirely different from their original service. This is due to the business experience developed over the years which has create opportunities for Amazon. Nevertheless some onlooker are still suspicious†¦show more content†¦As we have seen the external environment has positive (opportunities) and negative (threats) possibilities. A company should take advantage whenever it is possible of its opportunities coming from its current weaknesses and strengths. An opportunity is usually completely or marginally out of the range of the company s influence, meaning for instance the development of a new way of making business for the firm, like the development of the e-business a few years ago. While the threats are a problem in the environment which can then get worse and become hazardous for a firm s growth, such as new competition for example. As we have seen previously the SWOT analysis can be consider as a picture of the company, which can show some movements but will not provide the next pictures, or even a lead to know which way things are moving. As an example we can use the case of IBM which was a leader in the IT industry. A SWOT analysis conduct by the Yankee Group showed that IBM was immovable from its leader position, but since that time the company has been overtaken by firms like Microsoft or Intel. This shows one of the lack of this analysis which did not lead the firm into strategic decisions when a different situation appeared (money loosing situation). And compared to its competitors IBM reacted less adequately which conducted the firm to loose market shares, because the analysis lean on unmoving factors more than on how the companyShow MoreRelatedEssay about Strategic Analysis: New York Fries1147 Words   |  5 Pagesï » ¿Case Title: New York Fries Student: Sanaa Zaheer Decision Maker: OPERATIONAL MODEL – Part 1 Primary Model: operational excellence Core Competency Achieved Proof of Achievement Fast costumer service Yes Not shown Brand identity Yes Known worldwide Low cost Yes Made for middle income families Secondary Model: costumer’s intimacy Problem solving proficiency Skills in customer needs Customer relationship mind set PROBLEM/ISSUES and CAUSES - Part 2 What:Read MoreQuestions On Global Market Environment Of Argos Company2420 Words   |  10 PagesManagement Tutor Mervyn Sookun Individual assignment R Submission deadline April 30, 2015 Table of Contents Executive Summary 2 Main areas of research and resources used 3 Analysis of strategic models adopted 3 Porter’s Five Forces Model 4 PESTLE 4 Key Conclusions and Findings 5 Contribution 6 References: 7 Executive Summary The primary purpose of the report is to analyze global market environment of Argos Company. 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